Tag Archives: data profiling

Data quality: does it impact the customer experience?

The short answer is yes.  Specifically, it is impossible to provide a positive experience to a customer if an organization lacks the laser-like focus and the controls necessary to ensure that their data are accurate to begin with and maintained so throughout their useful life, and if the awareness is missing as to how this impacts the customer directly.

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Data warehousing: building on a solid foundation

Plenty of textbooks, papers, and dedicated blogs exist on the matter of data warehousing: methodologies, tools, data structures and schemas, querying languages, data ETL (extract, transform, load) processes, development and maintenance of enterprise data warehouses are all widely discussed. I will not revisit these aspects in the current post.

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